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Perhaps a New Fragrance Will Make Things Festive

Perhaps a New Fragrance Will Make Things Festive

Published by Sourabh Swarma on 9th Dec 2020

Scents help us deal with the city’s lockdowns, and help to make things festive.

In The New York Times, Kathleen Beckett outlines how scents can positively impact our spirits as we tune in to the holiday spirit and beyond. "The power of scent is not hocus-pocus — numerous studies have shown the salubrious effect fragrance can have on our moods. And, given the uncertainties and stress of 2020, a little happiness from the smell of flowers or pine or vanilla might just be what we all need this holiday season."

Further, suggestions from Dr. Tillotson showcased an inventive idea of "adding a ‘comforting scent,’ like lavender, to face coverings to reduce anxiety.”

It might just make wearing a face mask a bit more bearable. Truly a way to have a scent envelope our senses as we work through the pandemic.

Besides their impact on moods, every scent comes with a memory of it's own. The memory of actual destinations is the story behind the fragrances of Memo Paris, John and Clara Molloy’s business, which is one of the key brands on Eden Square. “Travel is a metaphor for life itself,” Ms. Molloy said. “Movement is life, meeting people, embracing their culture.”

Three of the scents from Memo Paris were highlighted in The New York Times as perfect for the holidays and to teleport us to destinations.


Irish Leather

Irish Leather

"Icy, biting mornings, expressed with pink pepper and the sun poking through “heavy gray clouds,” represented by oil of clary sage.” 

– The New York Times


Granada

Granada

“For those longing for sun, there’s the jasmine and orange blossom of Granada.”
– The New York Times


Sintra

Sintra

“Sintra is one of the fragrances sold by Memo. It is described as having a very round, floral and fruity sweetness”
– The New York Times

Products In This Article

Previously known as EUROPERFUMES, Eden Square Fragrance Discovery is your revamped destination for the best globally sourced artisanal fragrances and candles.